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Logo Branding

Waseeny

Waseeny brand identity banner

PROJECT OVERVIEW

A W that delivers dinner.

Topa Solution designed the bilingual logo for Waseeny, a halal food delivery brand. The W becomes a delivery cart carrying a serving cloche, paired with the Arabic name and a 100% halal tag, in bold red and black with the line "Delivery at home".

CLIENT Waseeny
SCOPE Logo design & brand identity
YEAR
DELIVERABLES Bilingual logo, white and single-colour versions, colour palette, typography

01 / PALETTE

Colour System

Waseeny Red
#E81830 C0 M90 Y79 K9 RGB: 232, 24, 48
Black
#111111 C0 M0 Y0 K93 RGB: 17, 17, 17
Charcoal
#484848 C0 M0 Y0 K72 RGB: 72, 72, 72
Warm White
#FFF4F2 C0 M4 Y5 K0 RGB: 255, 244, 242

02 / CORE ASSETS

Logo Suite

The red-and-black logo on white, white versions for red and black, and a single-colour version.

Waseeny primary logo
PRIMARY LOGO
Waseeny logo variant 1
Waseeny logo variant 2
Waseeny logo variant 3

03 / TYPOGRAPHY

Typography & Hierarchy

Waseeny typography specimen 1
Waseeny typography specimen 2

04 / BRAND APPLICATIONS

Visuals & Mockups

Waseeny brand application 1
Waseeny brand application 2

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