BathroomWale
PROJECT OVERVIEW
A shower that forms the W.
Topa Solution designed the logo for BathroomWale, a bathroom solutions brand. The W of the wordmark doubles as a figure standing under a shower, with the shower arm rising above the letters, so the name itself pictures what the brand is about. The wordmark is set in Plus Jakarta Sans in a single deep ocean blue, which keeps it clean in one colour on any surface.
01 / PALETTE
Colour System
Deep Ocean
#01456A
C99 M35 Y0 K58
RGB: 1, 69, 106
Shower Aqua
#2E9CCB
C77 M23 Y0 K20
RGB: 46, 156, 203
Mist
#E6F1F7
C7 M2 Y0 K3
RGB: 230, 241, 247
Slate Ink
#0E2433
C73 M29 Y0 K80
RGB: 14, 36, 51
02 / CORE ASSETS
Logo Suite
The deep ocean blue logo, with white and slate versions for blue, aqua, mist and dark backgrounds.
PRIMARY LOGO
03 / TYPOGRAPHY
Typography & Hierarchy
